List of articles in category 2013 Title Big data analysis - what is it for starters? The interview process - do's and don'ts Customer acquisition takes a back seat to old fashion customer service Enough to go around – cash flow tips Bank shopping for a small business Leadership styles - how to make the most of them Recognising an opportunity Testimonials and referrals - the value of a positive endorsement Healthy wealth Buying a brand: franchising Give your business a financial facelift Secrets to success – the five P's Get equipped - technology tips Keep it simple! Marketing for marketing dummies Aim small to win big – niche businesses Is it a lemon? Start up advice No friends? Facebook tips to build loyal followers Content promotions and the "new SEO" Protecting your employees from poaching Why small businesses go mobile (mobile vs desktop) Time saving strategies Glocalisation - what is it and how does it affect small businesses? Social media marketing Distinctly different - Unique Core Differentiators Blog your business to success Crowdfunding and the small business model Phone a friend - business to business marketing Professionalising the family business Save money in the clouds Rev up your search engines Answering the call SWOT: your business health check Being an "open book" business Invest in ingenuity instead of spending Ideas to keep your business on track Selling solutions - not products Motivating your team - tips to inspire without breaking the bank Customer collaboration Exploring Ecommerce Managing your marketing message Exit strategies for small business owners Making decisions with confidence The elevator pitch The 'three stages' of a consumer Dealing with customer complaints Social networking - how to boost your online profile Underestimating the sales cycle Time is money - how to avoid working for free
